Global launch for KSW 58
The first event of 2021 for top European MMA promotion KSW will take place on January 30th in Lodz, Poland.
Titled ‘KSW 58’, the event received a global launch last month with an announcement during the live broadcast of KSW 57 in addition to simultaneously being reported on by various media outlets in different markets.
The main event of KSW 58 will see Olympic weightlifting gold medalist Szymon Kolecki face German MMA veteran Martin Zawada in the main event while French sensation Salahdine Parnasse will defend his featherweight title against exciting Brazilian Daniel Torres in the co-main event.
The simultaneous media reports focused on different aspects on the announcements.
MMAFighting.com/Vox Media announced the overall event and participants to the North American and International MMA audience with their report.
Popular French sport website LaSueur.com revealed the news of Salahdine Parnasse’s next title defense to the French market.
Combate/Globo reported to the Brazilian audience that Daniel Torres would be challenging Parnasse for a KSW title.
German MMA news source Ground & Pound/GNP1.de announced that Martin Zawada would be main eventing KSW 58.
These news reports were in addition to the national reports in Poland, the announcement live on the KSW 57 broadcast to millions of homes, press releases sent out to media, and subsequent global media reports of the event.
KSW 58 takes place January 30th live around the globe on KSWTV.com and the KSW App on iOS & Android.
