KSW's European Expansion Continues
Back in 2015, KSW signalled it’s intention to expand beyond Poland with their first international event with KSW 32 taking place at Wembley Arena in London, England. In the subsequent years the promotion has held events in Ireland, Croatia, and has returned to the UK a further two times.
During that time we also saw the number of events increase from a typical four per year in 2017 to a scheduled seven events in 2020.
Heading into 2022, KSW today confirmed a landmark new broadcast deal with Viaplay that will see the promotion exclusively on the platform exclusively in ten countries; Poland, Sweden, Norway, Finland, Iceland, Denmark, Estonia, Lithuania, and Latvia, with the Netherlands reported to be coming in Q1 next year.
An increase to twelve events per year was also announced and will see KSW, who also operate their own PPV platform www.KSWTV.com, stage MMA events at prime time right across Europe.
The Viaplay deal begins with KSW 65: Mamed Khalidov vs. Roberto Soldic on December 18 in Gliwice, Poland.
Per a press release, KSW co-owners Maciej Kawulski and Martin Lewandowski had the following to say regarding the news.
Maciej Kawulski, KSW co-owner: “We are very excited to work with Viaplay starting with KSW 65 on December 18. The Viaplay streaming platform is incredible value for sports fans and will make KSW accessible to more eyes in Poland and around Europe. I am sure all KSW fans will have a heightened viewing experience and will benefit from this partnership.”
Martin Lewandowski, KSW co-owner: “Next year will see an increase in our events, our roster of athletes and the number of European territories in which KSW will be readily available. Working with Viaplay provides us with new opportunities and will only have a positive impact on KSW going forward. This is a big moment in the history of our federation, and it highlights our dedication to continued growth. I am excited to begin this partnership and look forward to welcoming KSW fans, new and old, to Viaplay starting with KSW 65 on December 18.”